High profile highway hub needs retailers

10:00 AM Wednesday April 8, 2015 Colin Taylor

Artist’s impression of the new vehicle service hub at 21 Hutchinson Rd, Horotiu, Te Rapa.

Convenience retailers are being sought to occupy a new vehicle service hub that is due for completion in October in Te Rapa north of Hamilton and which is anchored by a BP service station.

“Subway and The Coffee Club already signed up along with BP,” says Leon Johnson of Colliers International’s Hamilton office who is leasing units in the Te Rapa Service Centre at 21 Hutchinson Rd, Horotiu.

“The centre will be the last service centre for fifty kilometres for traffic heading into and out of Hamilton on the new Te Rapa Bypass, making it the northern gateway to the city,” Johnson says.

“It is directly connected by a dedicated slip road and roundabout to the Te Rapa Bypass Interchange on the Waikato Expressway. The centre will have visual exposure to 20,000 vehicles a day – a figure which is forecast to grow to 26,500 by 2021. This offers retailers a significant opportunity to capture high customer numbers in a centre which will be the major highway stop on the northern edge of Hamilton City.”

Johnson says the development will combine big-brand service station with complementary convenience retailers – a successful and proven formula that has been replicated in several locations around the country.

“Motorists will be offered a place to fill up with petrol on their way into or out of town, with the opportunity to grab a meal, snack or groceries at the same time.  

 “We expect strong interest for spaces in the new centre given the success of similar developments like the Bombay service centre south of Auckland.”

The centre's development is being managed by Greenstone Group and will comprise three separate buildings. One will house the BP service station and Subway and another is earmarked for a drive-through fast food outlet. The third building will be leased to several convenience retail businesses.

Johnson says flexible options for retailers are available, from small units of 70 sq m up to larger 400 sq m contiguous spaces.

“The owner is taking a long-term view of the ongoing success of this centre, aiming to achieve a mix of occupiers that works,” Johnson says. “For this reason, attractive rental rates are being offered in order to attract a good range of potential occupiers.”

We’re aiming to provide options that will suit a variety of operators and a wide range of occupier types will be considered to achieve the best tenant mix for the centre.

These could include a dairy, bakery, sushi outlet, cafe or quick-service food outlet, to name a few possibilities.

“High-profile signage options will be available, allowing retailers to benefit from exposure to expressway traffic, as well as to the central car parking area which will provide over 100 spaces.”

Johnson says the service centre is also intended to be a convenient place for business meetings given its main road location and accessibility, car parking and cafe facilities.

He says the prime location adjacent to a major arterial road makes the centre a compelling proposition for retail businesses.

“Following the completion of the Waikato Expressway project, the New Zealand Transport Agency forecasts the Te Rapa Bypass will be the dominant route into and out of Hamilton.

“We believe this service centre will be in an excellent position to become the principal place to stop for thousands of commuters and holidaymakers daily.”

The Te Rapa Service Centre site is located within a large 52-hectare land parcel owned by Perry Group, which is proposing to build an adventure park on the site, along with possible future industrial developments.

This development will include a bike skills park, offering free-to-use mock city streets with intersections and roundabouts for young cyclists to practice and gain confidence.

The bike park will also include a mountain bike course in addition to a possible cable-wakeboarding lake and other complementary entertainment offerings.

“The owners are keen to make this site an entertainment destination in its own right and not just a highway service stop.”

The centre and bike park is also located on the Te Awa cycleway, offering cyclists the opportunity to visit the bike park and mountain bike trails and access refreshments and amenities at the service centre as part of their cycle tour.

What’s on offer?

The property: Highway service centre.

Location: 21 Hutchinson Rd, Horotiu, Te Rapa.

Agency: Colliers International Hamilton.

For lease: Retail convenience store space.

Features:

  •          Anchored by a BP station.
  •          Attractive rental rates.
  •          Exposure to 20,000 vehicles a day.
  •          Adjoins a planned adventure park.
  •          Also on the Te Awa cycleway.

Leon Johnson, Colliers Hamilton.jpg

Leon Johnson of Colliers International’s Hamilton office.