Carpet company franchise is a business to bag

5:00 AM Saturday August 8, 2015 Colin Taylor

A Harrison Carpets mobile franchise operator discussing carpet choices with a young couple.

One of the best performing Harrisons Carpet mobile franchises which has consistently recorded annual sales in the vicinity of $2 million over the last three years is now for sale. 

“This business would provide respectable earnings for a working owner of over $130,000, per annum with the potential to increase this,” says Shelley May, broker with Affiliated Business Consultants (ABC) who is marketing the going concern business for an asking price of $245,000.

“Harrisons Carpet is part of the global Carpet One Group and this multi award winning partnership of owners of the East Auckland territory has driven and grown the business for over nine years,” May says. “They have now decided it’s time for a lifestyle change.”

The extensive East Auckland territory incorporates Howick, Cockle Bay, East Tamaki, parts of Pakuranga, Whitford, Beachlands and Maraetai.

“This is an affluent part of New Zealand’s biggest city that is currently experiencing massive growth in new high density housing and an area that is also very popular with owners of lifestyle blocks,” May says.

“The business is ideally suited to a two person team which could be a married couple or a single owner with part time helper. Harrisons are looking for a very personable buyer with good communication, sales and customer service skills.

“This is a home based business which provides the operators with flexibility and freedom around working hours that can include some evening and weekend appointments.”

Included with the purchase of the business is a sign written van carrying all the carpet samples required to make sales calls.”

May says no carpet laying is required by the franchisees. “This is contracted out and the current owners have a long-established relationship with a great team of contractors who undertake the carpet laying work.

May says the Harrison’s brand has over 50 years of history and experience and is a trusted name in the flooring and carpet industries.

“More recently Harrisons have been building a reputation in the energy sector with Harrisons’ Energy Solution Franchises. With over 50 nationwide carpet franchises across NZ, Harrison’s is now the largest mobile flooring retailer in New Zealand and were a finalist in the 2014 Franchise of the Year Awards.”

She says a new franchisee can expect full training and support, especially during the first six months of ownership. All operators are trained to meet the wishes of customers with regard to product style and colour choices, timing, delivery and installation. 

“Harrison’s Carpet One is an award winning franchise marketing system with a head office that takes care of a very high profile promotional programme featuring TV advertisements which generates the leads to an in-house call centre.

“The in-house call centre books in the appointments for the franchisees around their personal calendars. The owner operators then attend the appointments, measuring and quoting the required floor areas, and then guiding the customers in making carpet buyer decisions – finally closing the sale and recording the information.” 

May says training and tools are also provided for the franchisees to convert leads to sales with financing by either GE or Q Card to approved purchases. “Harrisons are the only flooring retailers to offer Fly Buys.” she says.

Harrisons seeks to promote good relationships its franchisees by running team building conferences overseas “usually somewhere tropical during the winter months”. On-going support and assistance is also given by the Harrison’s Group with a franchise manager monitoring and ensuring the success of approved purchasers.

The company employs the latest technology for use by its franchisees like lasers for on the spot measuring and ‘tablet’ mobile computers that are carried to each appointment enabling immediate proposals and demonstrating the Resene colour matches for carpets. Portal printers are also carried to print the proposals for customers.

Harrisons not only sells carpets but also wood flooring, vinyl and vinyl planking as part of our sample range. These are packed neatly within mobile showroom that can be parked in customer driveways. The firm has also recently set up a curtaining and blind division..

“This is an innovative company that is always looking to constantly improve and expand its product range along with updating its systems to keeping a step ahead of competitors," May says. “And the beauty about this business is that it can be conducted from home rather than being tied up with nasty, long-term commercial leases.

“This franchise would particularly suit someone living in the vicinity of Auckland’s Eastern suburbs who is looking for a great business offering the type of training, support and operational systems offered by Harrisons,” May says.